February 25, 2016, 9:00 am

Net-Zero and the New Normal

netzero

In an editorial regarding Net-Zero enthusiasm, architect Ned Cramer questioned, “Why isn’t net-zero as familiar in our technology-worshipping culture as the iPhone? Why don’t we talk about it with as much awe as the Tesla Model S?” These innovations are not only popular – they are part of our culture.

So then why doesn’t net-zero building feel like a fundamental part of our culture, especially when so much of the success with net-zero projects comes from a thoughtful and simple redesign of something we already use? We know to anticipate the newest iteration of our favorite electronics each year, but green technologies are constantly innovating and updating as well. Windows, for example, can be angled to either contain or release heat. This simple rethinking of traditional windows can naturally regulate the temperature of a home, which in turn saves on energy and associated costs. On bigger projects, energy recovery technology can even utilize heat that would otherwise be dispelled, creating a source of comfort.

Building professionals have the capacity to imagine these intuitive, efficient designs and now have the tools to make these projects not only a reality, but a modern inevitability. As the newest smartphones draw crowds for a new product release, so too should each green milestone be celebrated.

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Written by MitsubishiHVAC
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